Be You Stay True is a NYC based program focused in three areas: self empowerment in the youth, giving back the knowledge of the game and life through sports, and enhancing the opportunities for children in the world. The programs all aim to provide, enhance, and motivate the youth in their everyday lives. We believe that these are essential to living a joyful life and building stronger individuals.
Our motto is “Be You Stay True”. This is our focus point and our motto for the reason that when we see children play basketball or even older student athletes they are not having FUN due to the outside pressures, tryouts, and AAU basketball, the fun in the game has been taken out. Also oftentimes their true characters are hidden due to the pressures and they are often challenged with not being themselves on the court. We are looking to empower the youths in our community and let them know that while playing basketball you can have success while being you and staying true to yourself. Also for the youths we are determined to give them the opportunity they probably did not have on their school team to play basketball. Even though children do not play on teams they still enjoying playing the game for FUN and we are determined to give those children a chance!